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President and Founder of, Rebecca Liceaga, began her makeup artistry career in December of 2000. Starting off in the retail makeup world, Rebecca quickly developed and demonstrated her artistic talent. Soon after she decided to launch to serve the greater Los Angeles area by sharing her makeup skills with brides of all races and walks of life.

In meeting and talking with many brides, she identified the need for quality makeup artists that provided personal, on-location bridal hair and makeup services that would allow the bride and her wedding party to relax and enjoy their special day instead of enduring the stress of being rushed from salon to salon. Rebecca decided to open to a select group of Los Angeles makeup artists in the summer of 2004, and the success it had found only grew with each passing year. Winning the Bride’s Choice Award each year from 2007-2011, being nominated on Fox 11’s hot list as the best bridal beauty business in Los Angeles, as well as being the featured bridal beauty team on TNT’s hit show “Wedding Day” are only a few milestones has achieved in the past 5 years.... proof that the team consistently delivers when it comes to its primary mission: Helping Brides Acheive Their Dream Look on Their Special Day

In April of 2011 the directory expanded to every major metropolitan area in California, and is currently in the process of vetting makeup artists that meet the high standards and skill set required for inclusion in the directory. The site plans to expand into 5 more states by the end of this summer.

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* does not offer makeup services, hair styling services or any other estethician/beauty services (Services) and only acts as an advertising, marketing, lead generating or telecom service for its' member artists. As when deciding on any service or product, you should take time to evaluate and study the service providers offered to you by this site and make an educated decision to whether the Services being offered are right for your situation. If you have ANY DOUBTS, CONCERNS OR QUESTIONS you should get competent advice from an outside authoritative source before using any of the service providers we connect you to or check their status as a licensed beauty service provider in your state. makes no guarantees that you will be satisfied with the subjective outcome of your Services. You understand that you are solely responsible for the legal and financial relationship between you and one of our member artists, and agree that IS NOT RESPONSIBLE FOR THE SERVICES PROVIDED OR THE OUTCOME THEREOF.